F2F (Face to Face)

Our experts will help you to choose which approach in F2F interviews as we provide reliable solutions to our business partners concerning their needs and target audience.

CATI (Computer Assisted Telephone Interviewing)

Our experts deliver CATI studies which are reliable and quick research solutions to our business partners without any geographical restriction by applying a variety of research approaches that identify clear ways to improve any aspect of your customer’s journey including advertising, product, packaging and customer care.

CAPI (Computer Assisted Personal Interviewing)

Drawing on our unrivaled experience, we give CAPI studies which are conducted with the assistance of special software in Pc or tablets in providing useful and reliable insights to our business partners interviewing their target groups face to face.

We then work jointly with your team as you decode this insight into a brand and keywords that resonate with your target audience.

CAWI (Computer Assisted Web Interviewing)

We carry out our CAWI studies via Internet and computer in which the respondents participate directly as we provide practical solutions to our business partners especially on the subjects of the consumer profile, satisfaction, perception & attitudes with the help of the productive and fast data processing.

Focus Group

This is one of our most important — and sometimes essential — part of a well-rounded marketing strategy. A specialty of AMASS Marketing research, focus groups are a type of qualitative research used to study perceptions, feelings, thoughts and other data which are difficult to measure quantitatively (that is, with numbers.)

Mystery Shopping

It is by discovering “What” your customer’s expectations are, and training your staff to meet those expectations, that you can begin to grow your business.
It has been our experience that many companies face the same issues and concerns when it comes to offering excellent customer service regardless of the industry they serve.

Central Location Tests (CLT)

We work hand in hand with our customers to provide product tests, eye-tracking studies, packaging, taste and scent tests addressing the objective of our business partners by inviting participants central test locations.

We help them translate this understanding into successful new products, impactful advertising, and well-informed brand strategies.

Online Panel

We have specific sector expertise in the following industries media, transport, utilities, technology, finance and retail that can be used to uncover insight for organizations in numerous industries.

Grow with us

Whether you are a multinational corporation or a local organization looking for a highly personalized service and customized survey, our experienced team will do what they do best… Make you and your team satisfied!